Yumi is an experienced Commercial professional with extensive international experience in Food & Beverage retail and currently is the Commercial Director of Green Common. She started her career with Pret A Manger (the UK sandwich chain) in London, UK and was transferred to Hong Kong in 2009 to become the Commercial Director (Asia). Yumi has always been passionate about driving positive environmental and social change through business and one of her key achievements was to link up Pret A Manger becoming the very first donor of Feeding Hong Kong. Insight in adapting business offerings to cater to the emotive and functional needs of the local consumers, she has a proven track record for achieving outstanding results from transforming a loss-making business and was selected by Inside Retail Asia as “the Top 50 Innovative Retail Leaders in Hong Kong 2017”.